FinCity.Tokyo (FCT) is a public-private partnership established under the initiative of the Tokyo Metropolitan Government (TMG) to promote Tokyo as a leading international financial center. The Attraction U Program supports overseas asset managers and FinTech firms seeking to establish a presence in Japan, offering a complimentary market entry support package designed to help businesses successfully launch and grow in Tokyo. Visual Alpha has been appointed by FCT to support this program and, since 2024, has supported over 20 global financial companies in expanding to Japan.
Success Stories ↗Structured Support for Market Entry and Establishment in Japan
Initial guidance on licensing and the regulatory environment.
Introductions to potential prospects, including investors and other partners.
Hands-on support for incorporation, hiring, and licensing by collaborating with qualified service providers.
Application support for the available subsidy programs worth up to JPY 60M (USD ~400K).
Note: FinCity.Tokyo and Visual Alpha are not acting as placement agents. The support provided does not constitute professional, financial, or legal advice. Where relevant, we connect our supported companies with qualified professionals to assist in their expansion to Japan. The subsidy programs are subject to specific eligibility criteria, application procedures, and approval by the respective authorities.
Attraction U Program Materials
FinCity.Tokyo Introduction Brochure (PDF)
Attraction U Program Flyer (PDF)
FinCity.Tokyo Attraction U Program Deck 2025 (PDF)
Japan Asset Management Industry Outlook 2025 (PDF)
